THE PROFITABLE YOGA TEACHER
A TRANSFORMATIONAL & IMMERSIVE 6-MONTH ONLINE GROUP PROGRAM FOR YOGA TEACHERS WHO WANT TO CREATE & LAUNCH A PROFITABLE ONLINE YOGA COURSE - TO SHARE WORLDWIDE!
DIGITAL YOGA ACADEMY HAS BEEN FEATURED IN:
Profitable Yoga Teachers
...share their love of yoga with students all around the world!
They have an online hub
They consistently offer free, value-packed content
They focus on growing and nurturing their email list
They are visible and show up for their community!
They are living their best life - and growing their income, freedom & success...
...like Allie from The Journey Junkie who made $70k during a two week online course launch and is now sailing around the Caribbean with her husband in their boat.
Allie followed a proven, tried and tested method to teaching yoga online.
...AND YOU CAN DO THIS TOO!
Because let's face it, you've finally hit a cross roads..
...and you know that something has to change!
Teaching 15-20 classes a week is burning you out
Rushing across town from studio to studio is not how you want to spend your days
Seeking out cover classes each week just to boost your income is getting tiresome
But you know your knowledge is transformational.
You know you have something valuable to share and you want to keep sharing it!
Something inside is telling you it’s time...
➡️ To make more impact on people around the world by sharing your unique message of yoga
➡️ To step up and show up for your bigger vision in life
➡️ To sustainably create more freedom and abundance
➡️ To grow your income and become a Profitable Yoga Teacher
...and you know that teaching yoga online is the pathway to your success!
"I got the training and support I needed to finally STEP UP to my life's calling and take my passion for teaching yoga online!"
- Angela Cooper, Yoga Teacher UK
YOU CAN LEARN THE SKILLS TO TAKE YOUR PASSION ONLINE!
So are you READY to step up?
READY to break past the fear and overwhelm of the online world?
READY to move through the excuses that there isn't enough time?
READY to breathe through the frustrations of learning something from scratch?
Are you ready to create and launch a profitable online yoga course so you can be location independent, do the things you love or just enjoy more time with your special ones?
And TRANSFORM your yoga teaching career and your life?
THE PROFITABLE YOGA TEACHER
A transformational and immersive 6-month online group program for yoga teachers who want to create & launch a profitable online yoga course - to share worldwide!
A proven, tried and tested framework to take you through each strategy step by step.
Receive expert guidance and coaching on the strategies that you've been learning and implementing.
Stay focused and on-track with support from your coach, from members in the community and from your assigned accountability partner.
The Profitable Yoga Teacher program supports you through the process of bringing your yoga business online.
Let's take a look at what you'll learn over the course of the program!
PHASE ONE: BUILD THE FOUNDATIONS
To build a sustainable and profitable yoga business, you need strong roots. We fuse together the inner work (mindset) and the outer work (business essentials) to create a solid foundation for growth!
Module 1: Your Yoga Teaching Sweetspot
- Break through any limiting beliefs and step into the success mindset
- Discover how to combine your passions and skills to create an authentic offering
- Get super clear on who you're serving and create messaging that deeply resonates
Module 2: The Foundations of a Profitable Online Yoga Business
- Learn optimisation strategies to get the most from your website (online hub)
- Discover ways to increase your visibility online and gain the confidence to consistently show up
- Get into your content creation flow, understand why it's important and start creating content for your course right now!
- A course within a course, email marketing essentials covers the lot from opt in forms, welcome sequences and newsletter success!
Get into your content creation flow right from the offset!
You'll be creating your course content as you work through each of the modules.
You'll get support and accountability to stay motivated and on track throughout the program!
PHASE TWO: BOOST, PLAN & CREATE
One of the biggest mistakes you can make is to launch an online course before growing your audience. Discover strategies to boost your list and implement whilst planning out and creating your course!
Module 3: Email List Booster
- Learn how to move blog readers on to your email list through content upgrades
- Discover how to turn your content upgrades into a fully functioning high value resource library
- Understand the importance of partnerships with brands, teachers & experts and create a plan to confidently secure collaborations to extend your reach.
Module 4: Plan Your Online Course
- Amazing strategies and tools to find your most profitable online yoga course idea
- Discover and use strategies to validate your idea with your ideal students
- Create the outline of your course content and craft an offering your ideal students will love
- Learn how to price your course and set your course income goals
Module 5: Set Up & Create Your Course
- Create a course content creation plan and schedule so that you can take action now and continue creating until launch
- Learn how to record and edit your course and the equipment available for every budget
- Follow a step by step tutorial to set up your online school in Teachable
- Discover how to create and build a sales page that converts
- Create a welcome sequence for your course member
"I have recently completed Kelly's Teach Yoga Online course and found the content very clear and easy to follow and understand. Kelly has a great style and manner of delivering the info and is always there to be supportive and answer questions. I have learnt so much and look forward to launching my online classes in a few months. Highly recommended!"
- Adele Smyth, Yoga Teacher UK
PHASE THREE: PRIME, LAUNCH & LEARN
Get your audience ready for your course, launch with clarity and confidence and gather data and feedback for the future.|
Module 6: Grow & Prime Your Audience
- Discover, plan & implement strategies to pre-launch your course and educate your audience before you sell
- Create and launch your course freebie to attract the perfect students for your course before you sell
- Launch a partner giveaway to boost your course email list
- Discover how to use Facebook ads to attract ideal students into your sales funnel
Module 7: Promote & Sell Your Online Course
- Create and schedule your course launch email sequence using the magic formula and copy swipe files
- Set up and host an online webinar to boost your sales
- Create and schedule content during the launch period to create hype
Module 8: Boost Student Success
- Create an email sequence for your new members to welcome students on to the course
- Set up and launch a private members-only Facebook group
- Ask your students for feedback so that you can improve the process and material for the next launch
- Gather testimonials from your students to help you to promote your next launch
- Reflect and celebrate because you are awesome
The Profitable Yoga Teacher program will give you access to:
Lifetime access to The Profitable Yoga Teacher online program content
The program has been designed to release content over a six month period so that you can follow along and implement the strategies at a convenient and steady pace. You have the option to launch your profitable online yoga course during month six or to continue with the strategies that you've learnt and follow the launch plan that you've created during the program.
This is a flexible learning program that offers the benefit of implementing the strategies over six months or at your own pace by giving you lifetime access to the content.
A tried and tested framework presented across 8 in-depth program modules
Learn step by step how to create and launch a profitable online yoga course. Each module is packed with easy to follow video lessons, workbooks, checklists and templates to move you through the program one step at a time.
15 hrs of expert-led video trainings
Trainings are led by yoga teacher business coach and founder of Digital Yoga Academy, Kelly McHugh. The trainings incorporate a mixture of face on video, slide presentations and screen capture demonstrations.
6 hours of group yoga business coaching sessions
At the end of each month you will have the opportunity to receive expert guidance and coaching on the strategies that you've been learning and implementing during a one hour online group coaching session.
21 hrs of Yoga Alliance Continuing Education
The Profitable Yoga Teacher online program meets the requirements of Yoga Alliance and offers students who are Yoga Alliance members to submit 15 non-contact hours of continuing education.
The business of yoga sits within Yoga Alliance's Teaching Methodology category. The instructor Kelly McHugh has both professional experience and substantial education in this topic.
2 x month LIVE Q&A in our private Facebook community
LIVE Q&A sessions will take place in the members-only Facebook community twice a month to coincide with program content being released and to help you to keep the momentum flowing. This is your chance to pitch your questions to Kelly and get guidance in real-time as you work through the program content.
A secure members-only online course portal to access the content and coaching sessions
A digital home for The Profitable Yoga Teacher where you can access the course content anytime, anywhere and join live monthly coaching sessions.
The Profitable Yoga Teacher members only Facebook community
This is your community of program members from all over the world who are working through The Profitable Yoga Teacher at the same time as you. Find support, network and make friends with like-minded yoga teachers who are on the exact same business journey as you!
Accountability course member partner pairing
At the start of the program you will be paired with another incredible member of the group so that together you can support each other to become profitable yoga teachers!
You'll hold one another accountable for taking action and implementing the strategies that you are learning during this program - and you'll make a new friend in the process!
VIP 'EARLY BIRD' BONUS: Personal Review of Your Course Launch Plan [VALUE $297]
Kelly will personally review of the Course Content Creation and Launch Plan that you'll create in Module 5.
Ask your questions and get feedback and recommendations on your plan to ensure you're on track. Then implement your plan with clarity and confidence!
BONUS #1: The Profitable Yoga Teacher Tech Lab [$297]
A library of tech tutorials to show you exactly what you need to do to get all your systems up and running and integrated.
Everything you need to know about Teachable, Convertkit, Leadpages, Canva, iMovie and more!
BONUS #2: Copywriting Success Training [$197]
Learn how to unleash your most authentic self in words. A mini training to learn how to write copy that resonates with your reader.
Discover how to use these strategies across every piece of written content you create!
BONUS #3: Email Launch Sequence Swipe File [$197]
All the emails, all the copy for you course launch sequence. Use it as a base and apply your new copywriting skills to make it yours.
This email sequence will keep your audience engaged, build trust and activate your readers to buy!
BONUS #4: The Online Yoga Course Roadmap [$197]
No second guessing. A done-for-you spreadsheet with strategies, tactics, timelines all laid out.
With this tool in your box, your confidence will be at an all time HIGH!
"I signed up well before I was ready to launch my online business and was a bit hesitant because I didn't think the program would be suitable to me at that point. Wow was I wrong! Not only does Kelly lay out a plan very clearly with many worksheets, videos and exercises, Kelly has a great way of getting you to think ahead far in advance. I quickly realized how valuable this information was for me. I feel much more confident knowing where and how I'd like to grow my business online and within a few weeks found myself forming a long term plan that made so much sense and clarified the goals for my business.
Kelly offers so many tips in this course that if you were to try to find out this information on your own through research, it would take forever to get started. For teachers wanting to launch an online business, this program is perfect! If an online yoga business is a longer term goal and you are looking to figure out what steps you need to take, it’s perfect because you can learn everything you need to know now while you build your email list, create plans for your videos and take action on all the other great tips that Kelly has to offer. This is very much worth the investment!"
- Bridget Pallas, Yoga Teacher UK
Open the door to a transformative and powerful program that will encourage and support you to share all your brilliant ideas and creativity with yoga students all over the world!
No more fears, resistance, stress or procrastination.
Move out of your comfort zone, dream big and do the work to serve bigger.
The program has been designed to keep you focused and on track. You’ll have a clear understanding of the steps to follow so that you can start each day with intention and purpose.
Kelly McHugh is a yoga teacher, business coach and digital marketer who helps yoga teachers to learn how to effectively share their message and build their communities.
She's a pioneer of yoga business and marketing education, founding Digital Yoga Academy, an online platform that enhances the business and marketing skills of yoga teachers worldwide.
Before qualifying as a yoga teacher, Kelly spent 15+ years working in global businesses, agencies and tech start-ups, managing marketing teams and multi million pound budgets.
She's also the founder of Good Yoga Life, a successful retreat business that offers yoga retreats abroad.
Kelly is passionate about supporting yoga teachers to turn their passion and expertise into a successful yoga business.
MY PROMISE TO YOU
This program has been put together with expert knowledge, experience and love. I want you to be 100% happy and with the certainty that you made the right decision.
All I ask if that you do the work! You must complete the videos and the exercises you've had access to in the first 30 days, and if you find the program isn't for you, I will refund your investment.
This program requires your commitment, time and energy. You need to be 100% invested in the growth and transformation of your yoga business. This program isn't for you if you're not ready to expand and receive this transformation right now.
I will be with you each step of the way.
If after 30 days you do not feel like this program is for you, I will refund your investment no questions asked.
This course is not open for enrollment.
A quick reminder of what you'll get in this 6 month group program..
- A tried and tested framework taught across 8 in-depth program modules
- 15 hrs of expert-led video trainings
- 6 hrs of group yoga business coaching sessions
- 21 hrs of Yoga Alliance Continuing Education
- 2 x month LIVE Q&A in our private Facebook community
- Lifetime access to The Profitable Yoga Teacher online program content
- A secure members-only online course portal to access the content and coaching sessions
- The Profitable Yoga Teacher members-only Facebook community
- Accountability course member partner pairing
- VIP Course Launch Plan Personal Review [Early Bird]
- Tech Lab
- Copywriting Success
- Launch email sequence swipe files
- Online Yoga Course Roadmap
Frequently Asked Questions
"Absolutely love the Digital Yoga Academy! Kelly is a great teacher and has the ability to present confusing information and terminology in a clear and easy to follow manner. The content is really well laid out and sent straight to you so you can work through it in your own time. I have learnt so much and highly recommend Kelly's course to anyone wanting to improve their yoga business skills. Thank you Kelly!"
- Pia Cumine, Yoga Teacher UK