Learn why you need a brand for your yoga business and how to easily create your own style guide and logo


Your yoga brand is much more than a logo or pretty colours. It’s what makes you special and distinguishes you from other yoga teachers and studios.

Your brand defines what kind of yoga teacher you are, the type of yoga you teach, the way you teach it and the energy that you bring to the class.
It’s about how you want your students to feel and your brand helps you to reach and connect with more students who feel that your classes were specifically designed for them.


This course is for yoga teachers who want to get started with creating a personal or business brand. You'll discover how to find your niche and tone of voice before getting creative using Canva to choose brand fonts and colours and to design a simple text based logo.

Your Instructor

Kelly McHugh
Kelly McHugh

Kelly McHugh is a yoga teacher, business coach and digital marketer who helps yoga teachers to learn how to effectively share their message and build their communities.

She's a pioneer of yoga business and marketing education, founding Digital Yoga Academy, an online platform that enhances the business and marketing skills of yoga teachers worldwide.

Before qualifying as a yoga teacher, Kelly spent 15+ years working in global businesses, agencies and tech start-ups, managing marketing teams and multi million pound budgets.

She's also the founder of Good Yoga Life, a successful retreat business that offers yoga retreats abroad.

Kelly is passionate about supporting yoga teachers to turn their passion and expertise into a successful yoga business.

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!